Bronner Bros Pump It Up! Gold 80% Super Hold Styling Spritz with Silk Protein & Vitamin B5 – 8 oz

Bronner Bros Pump It Up! Gold 80% is the legendary salon spritz that freezes a style in place the moment it hits the hair. The super-hold Gold formula is enriched with silk protein and vitamin B5 to add shine and nourish while it holds, so updos, French rolls, pin curls, wraps and finger waves stay locked all day and all night without flaking or sticky build-up.

Why you'll love it

• Super hold that instantly freezes hair in place
• Gold formula with silk protein and vitamin B5 for shine and nourishment
• Fast-drying, non-flaking, no build-up
• Ideal for updos, French rolls, pin curls, wraps, finger waves and molded styles
• Trusted for decades by professional stylists and at proms and weddings everywhere

How to use

1. Style hair as desired while dry or slightly damp.
2. Hold the bottle 8–12 inches from the hair and spray evenly over the finished style.
3. Allow to dry completely without touching for maximum hold.
4. To remove, shampoo thoroughly – it rinses clean with no residue.

Key ingredients

• Silk protein – adds gloss and helps condition the hair
• Vitamin B5 (panthenol) – moisturizes and strengthens
• Fast-drying styling resins – provide the signature freeze-in-place hold

Best for

Relaxed, pressed and natural hair worn in updos, pin curls, molded or sculpted styles, plus stylists who need a dependable finishing spritz for weddings, proms and shows.

FAQ

What does 80% mean?
It refers to the high-alcohol formula that dries fast and gives the strongest hold. A 55% version is available where 80% cannot be shipped.

Regular or Gold?
Gold adds silk protein and vitamin B5 for extra shine and conditioning – same super hold.

Will it make my hair stiff?
It sets firm. For a softer finish, spray from farther away or use a lighter mist.

8 fl oz (237 ml) pump bottle. Fast shipping across the US.