{"product_id":"we051413","title":"Demi-Permanent Cream Hair Color 5Vv Plum Brown","description":"Experience rich, vibrant color with WELLA’s Demi-Permanent Cream Hair Color 5Vv Plum Brown, designed for those seeking a natural, glossy finish with subtle depth. This formula enhances hair's appearance by adding multi-dimensional plum brown tones, ideal for anyone looking to refresh their look without the commitment of permanent dye.\n\n\u003cul\u003e\n  \u003cli\u003eDemi-permanent formula for gentle color refreshment\u003c\/li\u003e\n  \u003cli\u003eRich plum brown shade with violet undertones\u003c\/li\u003e\n  \u003cli\u003eSuitable for all hair types and textures\u003c\/li\u003e\n  \u003cli\u003eEnhances natural hair color with a glossy finish\u003c\/li\u003e\n  \u003cli\u003eLess damaging than permanent hair color\u003c\/li\u003e\n  \u003cli\u003eEasy application with creamy consistency\u003c\/li\u003e\n  \u003cli\u003eIdeal for blending grays or adding subtle color depth\u003c\/li\u003e\n  \u003cli\u003eWholesale availability for professional use\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cul\u003e\n  \u003cli\u003eRefreshing color between permanent dye sessions\u003c\/li\u003e\n  \u003cli\u003eAdding shine and vibrancy to dull hair\u003c\/li\u003e\n  \u003cli\u003eColor blending for gray coverage\u003c\/li\u003e\n  \u003cli\u003eProfessional salon treatments\u003c\/li\u003e\n  \u003cli\u003eAt-home hair color enhancement\u003c\/li\u003e\n\u003c\/ul\u003e\n\nWELLA’s Demi-Permanent Cream Hair Color contains conditioning ingredients that help maintain hair health while delivering vibrant color. The creamy texture ensures even application and reduces damage, making it suitable for sensitive scalps and color-treated hair.\n\nHow to use:\n\u003cul\u003e\n  \u003cli\u003eMix the cream color with the recommended developer as per instructions\u003c\/li\u003e\n  \u003cli\u003eApply evenly to clean, dry hair\u003c\/li\u003e\n  \u003cli\u003eAllow to process for the time specified on the packaging\u003c\/li\u003e\n  \u003cli\u003eRinse thoroughly until water runs clear\u003c\/li\u003e\n  \u003cli\u003eCondition hair to lock in color and moisture\u003c\/li\u003e\n\u003c\/ul\u003e\n\nShipping Policy: \u003ca href=\"https:\/\/hairnaturallybeautysupply.com\/policies\/terms-of-service\"\u003eClick here\u003c\/a\u003e for full shipping details.\n\nReturn \u0026amp; Exchange Policy: \u003ca href=\"https:\/\/hairnaturallybeautysupply.com\/pages\/return-exchange-policy\"\u003eClick here\u003c\/a\u003e for full return and exchange information.","brand":"WELLA","offers":[{"title":"Default Title","offer_id":46810712277236,"sku":"WE051413","price":7.04,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0769\/4657\/1508\/files\/we051413_6fglhm0avus4epxi.jpg?v=1756493645","url":"https:\/\/www.hairnaturallybeautysupply.com\/products\/we051413","provider":"Hair Naturally","version":"1.0","type":"link"}